£150 In Free Clicks For New Clients The way that it works is that if you have a new AdWords account (less than 14 days old) as an Official Google Partner, Search Scientist can give you an AdWords voucher to match your first month’s spend of up to £150. How Can Google Ads Help My […]
Vacancy: Online Marketing Executive Love digital marketing? We do too! If you have a real passion for getting the best results for clients, and want to work with Search Scientists, then we want to hear from you. The Role The ideal candidate will have working experience with Google AdWords as well as a sound understanding […]
Happy Holidays! Wishing all our clients, subscribers, blog readers and everyone else a peaceful Christmas and a joyful New Year. There have been many developments in AdWords and SEO that have had the Search Scientist office talking in 2014. These include the Pigeon update to the Google algorithm that affected local search, and developments in […]
Engage Customers with Lightbox Ads Google Lightbox Ads allow AdWords advertisers to deliver engaging content to users on virtually any device and any screen size. Ads can be built in minutes using an existing AdWords template and importing content from YouTube, Google Maps and in the future advertisers will be able to integrate ads with […]
Communicate With Your Target Audience The Google Display Network allows your ad to appear on a range of news sites, blogs, forums and other niche sites across the internet to reach potential new customers, using a range of different ad formats to grab your customers’ attention, such as: Currently AdWords advertisers can select “Other interests” […]
Google recently announced Merchant Promotions are to become available in the UK, this means that AdWords advertisers can now include promotions alongside Product Listing Ads on Google Shopping search results. What is the advantage of using Promotions for PLA campaigns? There are three solid advantages with using promotions in your PLA campaigns. 1. Acquire – […]
Congratulations Louise & Eoin A little over a week ago, our founder and MD Louise McCartan married her fiancé Eoin Cleland at a gorgeous ceremony in Donegal. It’s been quite a year for Louise with new employees coming on board and her hard work receiving the recognition it deserves at this years annual DANI awards. Louise […]
Mobile Responsive Websites A responsive website is a site that adapts to any screen size, whether it’s on a phone, tablet or desktop computer. The user can easily read website content by only having to scroll up and down. Websites that require the user to zoom in to read text or swipe left/right to search […]
Want More From Your Google Shopping Campaign? Google hs announced a number of new features to the Auction Insights Report that will help find new ways to improve your shopping campaigns and engage customers across all devices this festive season. What Is The Auction Insights Report? The Auction insights report has long been available for […]
Optimise AdWords Campaigns for Local Search Many customers shop online and many plan shopping trips online. Often during a shopping trip customers will take out their phone to search for the location of a particular store in pursuit of a specific product, or an in-store exclusive. Search users are more likely to visit a store […]
