If you’re looking to increase the effectiveness of your PPC Campaigns for search, you should strongly consider getting AdWords Seller Rating Extensions set up for your business.
How do I get Seller Rating Extensions on my AdWords Ads?
After a sale, you could send an email to every customer asking them to fill in a review for you through Google Places, but this is going to get old very quick. We recommend signing up to a third-party review site, which will integrate with your site to automatically collect reviews on your behalf.
Current UK Seller Review Collection Sites
Benefits of using Seller Rating Extensions
- Reduce CPC
- Increase CTR
- Improve users trust & confidence in your company
What If I get a bad review?
Clients frequently ask us this question when it comes to user reviews. In all honesty, if you have a good product, with solid customer service, then you will have nothing to worry about. The average review rating will speak for itself. In any case, bad reviews will happen either as a result of a merchant mistake, or perhaps a picky customer.
How you respond to a negative review can really help people to understand how you treat your customers. In a lot of cases, the negative review can be turned into a positive if the customer feels that you have taken on board their concerns, and have dealt with the problem quickly and effectively.
We hope you find this comparison of UK third party review sites useful. Please let us know by commenting below.
Great post, appreciate the table-very handy!