Last Thursday, the Search Scientist team headed down to Google’s European Headquarters in Dublin. We are proud to be recognised by Google as a Premier Partner. This is the highest rating available as a Google AdWords partner agency, and acknowledges our high standards in managing client AdWords accounts. As part of the programme we have a team of AdWords Specialists that help us stay up to date with the latest AdWords developments so we spent the day with our AdWords team – Issy and George discussing how we can use new features in AdWords to get the best performance for our accounts.
We covered some really interesting topics with Issy and George including:
- How to get the most out of AdWords Shopping campaigns
- Display and search remarketing strategies
- And bidding strategies
As well as discussing the strategic side of things we also talked about the new features that AdWords will be rolling out over the next year and how we’ll be able to use them in our AdWords accounts. you can find out more about them here.
We left the day full of ideas on how we can keep improving the performance of our AdWords accounts and we’re very excited about putting our ever extending knowledge into practice!
If you’d like more information on the AdWords services that we offer or have any questions please drop me a line – firstname.lastname@example.org or 028 9068 3790.