Has your website rank in Google’s search results suddenly dropped or climbed in the last few months?
This may have been due to Google’s Panda update to their search algorithms. It can be tricky to understand, but this video does a really good job of summing up Panda and filling us in on how Google grades websites. It contains some good pointers on the type of content and performance metrics to focus on when optimising your website for search engines.
If you’re in the process of building a new site, I’d also advise on watching this. It can be very beneficial to consider search engine optimisation (SEO) strategies when planning your website structure, content and user experience.
If you’d like a review of your site to see if it can be made more search engine friendly, you’re welcome to contact us for a review and quote or simply email us on info@searchscientist.co.uk.
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