SEO – Above The Fold Algorithm Change
GOOGLE SEO TIP: Have Relevant Text Above The Fold If you want your page to rank well on Google for a certain search term, make sure there’s content related to that term above the fold on that page. Google’s recent algorithm change is penalising pages that don’t have the content the user wants above the [...]
read more →Phone number in your AdWords ads?
Basically, if you have a phone number within your AdWords ad text, it will now become clickable from mobile phones. That is, if a mobile phone user clicks on the phone number within your ad, they’ll call you directly. Previously, they would have just been brought through to your site. You can read the full [...]
read more →How to Create Google + Brand Pages
Google + Brand Pages are now live and ready for you to promote your company. See below on how to create your own Google + Brand Page. How to Create a Google + Brand Page 1. Go here to get started - https://plus.google.com/pages/create 2. If you don’t already have a personal profile, you’ll need to create [...]
read more →New AdWords Analyze Competition Tool
The new ‘Analyze Competition’ tool allows you to see how your AdWords performance compares to your competitors’. It compares your AdWords clicks, impressions, click through rate and average position to other advertisers within the same category as you. This tool is now available to all AdWords advertisers, worldwide. Find out more about the AdWords Analyze Competition [...]
read more →Targeting the AdWords Display Network?
Maybe you are and don’t even realise it. By default, when you create a new Google AdWords campaign, you are opted in to the Google Display Network. The Google Display Network is a billboard or magazine type approach to advertising, placing your ads on sites across the internet as people browse sites related to your [...]
read more →How Google Panda Affects Websites
Has your website rank in Google’s search results suddenly dropped or climbed in the last few months? This may have been due to Google’s Panda update to their search algorithms. It can be tricky to understand, but this video does a really good job of summing up Panda and filling us in on how Google [...]
read more →£75 AdWords Vouchers up for grabs!
I have several Google AdWords Pay Per Click advertising vouchers available for the first people to respond to this blog post! These AdWords vouchers need to be activated by 18th June 2011 and used in an AdWords account that’s less than 14 days old. The voucher entitles you to £75 worth of Google AdWords clicks [...]
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